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Do You Find it Easy to Create Compelling Content?
Do you find it easy to create compelling content for your B2B (business-to-business)? Well, if you don’t, you’re in good company. Although it is widely accepted that content marketing is the KEY to...
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Smaller B2B Companies Outdo Larger Ones on Content Marketing Strategy
Here’s a switch. Smaller businesses – those with 10-99 employees – are outdoing large companies with over 1000 employees on content marketing strategy. Almost half of smaller businesses (48%) have a...
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Only a Quarter of Nonprofits Have a Content Marketing Strategy to Guide Them
The good news is that 92% of surveyed nonprofit professionals are using content marketing. The not-so-good news is that 26% rate themselves as effective at content marketing and only 25% have a...
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Top 10 Small-Medium Business Blog Posts from 2013
As I did on Friday for the nonprofit sector, here are my top 10 small and medium business marketing blog posts from last year: Study Says Small-Medium Businesses Seeing Higher Twitter ROI A recent...
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Promote Your Brand with These Free or Cheap Audio-Visual Tools
Guest post by Connie Lee Now, you can promote your brand, business, or nonprofit using these free or cheap audio-visual tools. 1. Livestream.com has a free and a paid subscription enabling you to...
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Want Better Results for Content Marketing Initiatives?
Are you one of the 67% of marketers who named content marketing measurement as the top area in which they needed to invest this year? Do you want to learn how to get better results? A new study by...
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